ITEM Methods not too long ago collaborated with the Passion Hangout buying and selling card present, bringing an interactive expertise to attendees in Melbourne by way of its non-fungible merchandise expertise. The occasion was held on the Melbourne Pavilion on Nov. 19, attracting over 1,000 attendees.
The Passion Hangout is famend as Australia’s premier buying and selling card occasion, recurrently internet hosting exhibits in Sydney, Melbourne, and Brisbane. It gives an expertise that caters to all features of card amassing, from sports activities playing cards to buying and selling card video games and leisure playing cards, together with featured panels and trade audio system.
In a transfer to boost the Passion Hangout attendee expertise, ITEM Methods launched an event-level app that includes a novel scavenger hunt. Participation required customers to find and scan NFI waypoint plaques distributed throughout vendor tables throughout the venue.
Attendees who efficiently collected all seven waypoints had been entered right into a drawing for spots in reside group breaks throughout the present. Moreover, a number of fortunate winners obtained customized 1-of-1 playing cards created by Kevin Espina, a well-liked sports activities card artist from San Diego, California. Every of Espina’s playing cards comes embedded with NFI expertise, enabling cryptographic authentication by way of its digital twin.
Past the scavenger hunt, the occasion app served as a complete information, that includes an in depth map and details about the distributors. Attendees may study merchandise on supply and entry distributors’ social hyperlinks, enhancing the networking facet of the present.
Talking on the occasion, Tyler Adams, co-founder of ITEM Methods and COZ, stated: “NFI technology takes the best parts of NFTs and applies them to useful, real-world applications, such as the Hobby Hangout event. Presenting a huge crowd of passionate collectors with blockchain technology in an easily accessible way captures the true versatility of NFI technology, while highlighting how NFIs will advance the world of collectibles. An NFI, or non-fungible ITEM, is essentially a physical asset cryptographically bound to a digital twin. This allows us to validate the ownership of tangible ITEMs and execute specific on-chain or off-chain actions.”
Andrew Perumalla, founding father of the Passion Hangout, stated: “We’re excited by what ITEM Systems is able to bring to our event with its NFI technology. Not only can it be used to create a more engaging and rich experience for our attendees, but I think it has exciting applications in the collectibles world for authentication, ownership verification, and digital augmentation. At Hobby Hangout, we pride ourselves on being at the forefront of the trading card industry in Australia, so finding ways to work with a company that pushes the envelope like ITEM Systems is just a natural fit.”
This occasion follows ITEM Methods’ profitable October activation in Denver, Colorado, throughout the DENVER WALLS pageant. Just like the Melbourne occasion, guests in Denver engaged with NFI plaques connected to metropolis murals, amassing digital signatures that may later be redeemed for rewards at native institutions.